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Performance Marketing Specialist

This job is no longer accepting applications
Marketing & Communications
Utrecht, Netherlands
Posted on
Monday, February 26, 2024

Summary

Good news! The Trengo Marketing team is looking for a Performance Marketing Specialist to help take our performance marketing channels to the next level. Are you ready for the challenge?

At Trengo, we believe in a world where technology empowers the relationship between companies and their customers. And our mission is to super power those relationships and enable companies to deliver delight in every customer conversation. How do we do that? Our software makes it easy for customer-facing teams to communicate with customers via multiple channels, all in one shared inbox. Email, Instagram, Facebook, WhatsApp, live-chat, you name it. And let’s not forget automation because we believe automating the most common and repetitive conversations (hello, FAQs) frees teams up to create meaningful relationships with their customers.

A little about you

• You love generating high-quality leads via performance marketing channels that

ultimately funnel into the pipeline, resulting in revenue.

• You are

a

data-driven genius

, who loves analysing data and tracking all KPIs by checking reports & dashboards. You can effortlessly optimise all our performance marketing channels and generate as much ROI with our budgets as possible.

You love to bring new distribution channels

to the table that will contribute to company’s OKRs.

What your day looks like

Let's break down this vision into a little taste of your work at Trengo:

• Creating strategy and running campaigns on Paid Search and Paid Social channels.
• Aligning performance marketing campaigns with revenue generation goals.
• Optimising campaigns based on marketing insights and data analysis.
• Research and understand the needs of Trengo’s ICP, and continuously optimise the messaging in ad campaigns in collaboration with the content team.
• You talk with the sales and product marketing teams, extract insights and identify unique opportunities to improve targeting.
• Collaborate with our SEO Manager to align on audience insights, data and optimisation.
• Collaborate with our content team to create a plan for the distribution of Organic Social.
• You stand your ground, happy and confident: you report performance marketing campaign data to the Revenue Marketing Manager and the rest of the marketing team.

What you are like

Now that you know a bit about us, can you tell us a bit about you? I hope you can identify yourself with some of these:

• Minimum of 2 years experience in performance marketing, including some experience in the B2B, SaaS world.
• You have extensive knowledge of

Google, LinkedIn and Meta Ads

• any other channel is a plus.
• Proficiency in data analysis across various platforms including

GA4, Looker Studio, and Google Sheets.

• You are used to

kick starting new performance marketing channels

from the ground up.

• You own the budget for the

Paid Search

and

Paid Social

channels and hold the key to what best increases the pipeline & revenue.

• You have your eye on your company's competitors, as well as the future that your company envisions. Both are important for you and you like to achieve the ideal target together with your team.
• You are fluent in

English

.

• We work with, among others,

HubSpot, Clearbit, DreamData and GA4

. Experience with these tools is not required but it's a plus.

• You feel at home in a young, dynamic and quickly changing environment.

What we offer

This is what we carefully prepared for you:

• Finding yourself in a fast-growing company where

your career can evolve

. With the help of your number one supporter, your manager, you will follow our departmental growth tracks to pursue the career
you
want. This is one of the reasons for our positive
(

4.5/5

).

• We really value flexibility and trust our people. That’s why we work hybrid, and our people can

work from abroad for 60 days per year

.

• Free sessions with on-demand psychologists from

. Your

mental health

is important to us.

• We value our employees’ growth and we want to support you in every step. Therefore, we have a shared

team learning budget

, which is also distributed amongst team members individually. We also offer

2 extra days off

for your courses or conferences, if needed.

28 vacation days

to rest, have fun, and travel.

• Fancy learning Dutch? We also offer

Dutch courses

for our international employees!

• When we're in our

, you can bet we have delicious

warm lunches

together prepared by our in-house chef and workplace experience team. Also, your

travelling expenses

to Utrecht will be reimbursed.

Your recruitment experience at Trengo

We aim for our recruitment experience to be fast, enjoyable, and fruitful - for both sides. Via this
, you can see what you can expect from your recruitment journey with us.
Otherwise don’t worry, we understand if you don’t know what to do right now. You like what you read but you still have questions before deciding to move forward. We got you! I am

, your friendly recruiter and part of Trengo’s Talent Team. Happy to clarify any doubts, so you can make a good choice, whichever that is. If you are not ready to apply yet, feel free to ask a question in the flowbot. If you are ready, talk to you soon.

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